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Printing Term
Number of Colors and Sides
1/0
One Color, One Side (Black Ink)
1/1
One Color, Two Sides ( Black Ink)
2/0
Two Colors, One Side (Black & One Standard Color)
2/1
Two Colors on Front, Black Ink or Standard Color on Back
2/2
Two Colors, Two Sides (Black & One Standard Color)
4/0
Four Color Process, One Side (Full Color)
4/1
Four Color Process on Front, Black Ink of Back
4/4
Four Color Process, Two Sides (Full Color)

Printing Term Definitions
Full Bleed
Some of the products we offer are printed with a full bleed. Full bleed ensures that ink covers the entire area of the final product. In this process the image is printed larger than normal. After printing is complete, the excess area is cut down to the trim line.
Trim Line
The trim line is located 1/8 of an inch away from the outside of your design. This imaginary line marks where the job will be cut down in our finishing department.
Page Orientation (Portrait / Landscape)
When the vertical dimensions of a product exceed its horizontal ones, the page is said to be portrait. The page is landscape when the dimensions are reversed.
Imprint Area
This is the area on a product that can be imprinted with a custom logo, picture or text.
Full Color Work Spaces (RGB vs. CMYK)

RGB (Red - Green - Blue) is a way of imaging color based on the three beams of lights displayed by a video monitor. RGB images should generally not be used for offset printing.

CMYK (Cyan - Magenta - Yellow - Black) is the standard method of representing color on an offset press. These four color inks create a full color "process" image when combined.
Moiré
A moiré is an undesirable effect that results when halftone screen patterns become visible. This pattern is ofthen caused by misaligned screens or the rescanning (reimaging) of printed screens.
Halftone
Because laser printers and printing presses cannot produce grays, the reproduction of a continuous tone image, such as a photograph, is created by converting the image into dots of various sizes to provide the illusion of gray and tones.



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